Deirdre Mitchell is the Managing Director of Honeycomb BEE, South Africa’s largest independent SANAS Accredited verification agency. With a strategic management background from WITS Business School, she combines deep industry knowledge with a passion for excellence and strategic partnerships. Deirdre believes in creating a supportive and nurturing environment within her company, prioritising the well-being of her staff. With 14+ years of experience, she is committed to upholding legislation and guiding Honeycomb BEE to adhere to law, rather than outdated industry practices. Deirdre's fearless approach to challenges in the industry showcases her dedication to maintaining high standards. Under her guidance, Honeycomb BEE continues to make a significant impact on its partners and remains at the forefront of B-BBEE advancements.